But Bing and Yahoo proposed several months

Crossing Paris Web 09, Marissa Mayer, Conference in charge of activities "search" and historical employee of Google (number 20), answered questions of the "voices" at the time the California firm is under fire of criticism from the world of publishing and the press. Six months after the launch of the Microsoft Bing search engine, it is confident in this new competition. And not to fear an antitrust investigation in Brussels.

Microsoft, with its search engine Bing, WINS share of market in the United States: 9.9 in the month of October, according to comScore, 65.4 for Google. This rise you are concerned about it

We prefer to focus on our goals and our users, even if we are aware of the competition and what it does. When you're number one, you should not look in your mirror, face an route exit.

You just launch search results "in real time" that integrate messages broadcast on Twitter or FriendFeed yet. But Bing and Yahoo! proposed several months...

It is true that they have launched this service before us. But what they offer, are the results of research in real time, which are separated from the other results of the search engine, while we integrate all of the results of Twitter, FriendFeed, Laconica on a single page Google. It is much more difficult and complicated to achieve.

It is also much more useful to users. We consider that these messages are a source of information as are articles, blogs, etc. The border between all of these sources is more and more blurred. To integrate this information in real time on our pages, we had to create a new search algorithm based on 12 different settings: the volume of motion on a theme or personality, the frequency of rotation of postings by users or volumes of redirected messages ("retweeter"). We have created a kind of Tweet different Rank of our classic search algorithm, Page Rank.

You had estimated that Google news related 100 million per year to Google by referring traffic to the search engine. You therefore understand press publishers who consider that you capture a share of advertising revenue

This sentence was out of context at a symposium on health. We already share advertising revenues with publishers. Last year, we paid more than $ 5 billion to publishers who use our contextual advertising solutions AdSense on their pages. It is an impressive figure. In addition, we generate press 1 billion clicks a month which returns the traffic on their page. We are a huge supplier of traffic for the press. We are a part of the solution, not a problem.

Rupert Murdoch, the CEO of News Corp., owner of the Wall Street Journal, while treated you thieves...

I do not disagree. We are aware of the challenges that meet the press currently on the problems of development of content, and we hear the criticism. We want to help these groups. But you cannot have the CEO of a company like News Corp. said some things on the one hand, and the teams of the group acting in any other way with us in trying to improve their visibility on Google.

An investigation may be initiated against you by the authorities of Brussels. This concerns you it

Given the size of Google today, it seems natural and logical that an investigation be launched. But everything we do, we do for the good of humanity and our users. We are serene, and we are not at all worried.